Since the beginning of time, people have tried new ways and developed different techniques to spice up their drinking spectrum besides the bland taste of water. Of course, we all know the fact that wine is one of the oldest alcoholic beverages that dates back to ancient times.
But very few know that beer is wine’s contemporary pal, having been present on our planet for more than six millennia. Following the latest beer industry statistics, beer seems to be the most significant part of the worldwide alcoholic drinks industry, both in terms of value and volume.
So, fasten up your seatbelts and get ready to enjoy the trip of discovering the most significant aspects of the beer industry, including trends, market share, economic impact etc.
Leading Beer Industry Stats and Facts
- The global market size of the beer industry is predicted to hit nearly $816 million by 2030
- Lager is one of the world’ most consumed brews
- Budweiser is the most well-known beer on the planet.
- The beer industry in the United States reached massive sales of 204.8 million barrels in 2020.
- Following the craft beer industry growth figures, the craft beer’ wholesale price is approximately $22.2 billion.
- The world’s largest beer festival is held in Germany each year.
- Regarding the COVID-19 pandemic, Tuborg experienced a 26% boost in brand value.
- 6% beer of the entire volume is consumed in draft form.
- Beer is the drink of choice for 39% of American alcohol fans.
- Craft beer is preferred by nearly half of all those aged 21 and over (precisely 44%).
Beer Industry in General
In the early days of the beer industry, there were several dozen companies and much more brands to choose from. A small number of producers currently control the lion’s share of the market.
Since the end of World War II, the brewing business has seen a dramatic increase in concentration. Those who enjoy a good brew should be aware of the following general statistics and information regarding this enormous market player:
1. AB InBev was no. 1 on the global market share for 2020 with 25.7%.
(Statista)
Based on how many units they sold, the following data reveal which companies were the most popular around the world in 2020. Following the beer market share stats, Anheuser-Busch InBev had the greatest beer market share in the world in that year, accounting for over a quarter of all beer volume sales (precisely 25.7%). With 12.2 percent and 6.1 percent of the beer market share, Heineken and Carlsberg placed in second and third, respectively.
2. The beer industry in China generates $123 billion in sales.
(Business Wire)
Being considered the world’s largest country, China deserves the same epithet for being the leader of the global brewing market. The reason for that is the annual consumption of over 45 billion liters, as beer consumption statistics show.
That’s almost five times more than Germany’s beer consumption, which is Europe’s top player, and twice as much as the U.S. alone. It turns out that China really knows how to make beer, both in quality and quantity.
3. The global beer market is predicted to hit nearly $816 million by 2030.
(Allied Market Research)
There will be over $800 million in global beer market value at the end of the next eight years (by 2030), up from over $600 million in 2020. Moreover, urbanization and economic growth have occurred almost immediately in many countries.
People’s spending power rose higher than before as a result of the beer market size growth. Accordingly, consumer preferences have also shifted. People who want to act like the rich people in Europe and North America drink more modern, different beers instead of traditional ones.
4. In February 2022, the import index was 17 points better than last year’s (52).
(NBWA)
The import index has increased significantly (69 points) from last year’s study, which indicated an index of 52 points. The craft index, at 51, is unchanged from the previous year’s figures. The FMB/seltzer category, on the other hand, has seen a dramatic drop in numbers, from about triple that amount in February 2021 (95) to only 34 now.
5. By 2030, beer in glass packaging will take over the market.
(Allied Market Research)
Glass, aluminum cans, and various types of packaging make up the majority of the beer market. However, in the coming years, the glass segment will dominate the market share and is predicted to keep growing at an impressive rate, as beer industry statistics reveal.
According to beer sales statistics, glass bottle packing will continue to be in high demand as consumers’ primary choice for reliable, healthful, sustainable, and premium beer.
Because of its strength, non-porousness, resistance to oxygen permeability, and heat tolerance, glass is a well-known and highly-demanded material.
Likewise, customers like to drink more beer in a glass bottle, and not just beer, but any kind of drink, since it protects and presents the drink’s flavor exactly as intended.
6. Corona was by far the most highly rated beer brand in the world for 2021, with a market value of $5.8 million.
(Brand Finance)
As of last year, the famous Mexican pale lager was the most valuable beer brand in the world. Following the beer industry trends for 2021, more than 120 countries throughout the world are represented by this beer’s global reach.
It was the most popular imported beverage in the United States and the fastest-growing grocery item in the United Kingdom. As last year’s beer numbers reveal, Heineken was the second-highest valued beer brand at $5.65 million, followed by Budweiser in third place at $4.76 million.
The U.S. Brewing Industry
Brewing in the United States may be traced back to the early to the mid-17th century when English and Dutch people first arrived in the country.
As soon as the first settlers arrived, they realized that the climate and geography of what is now New York were ideal for cultivating the essential elements of the standard beer kit: malt and hops. Here are a few things to keep in mind when it comes to the beer market in America.
7. The leading state that dominates the U.S. brewery market is California.
(World Population Review)
When it comes to beer production and beer sales by state, California takes 1st place, undoubtedly. And among the many breweries in that region, Sierra Nevada Brewing Co. is one of the famous ones.
Cali leads with 907 breweries, with Colorado in 2nd place (425) and Washington and New York in 3rd place with 423 each.
8. By 2020, the U.S. counted 8846 breweries throughout the whole territory.
(Statista)
Breweries in the United States have increased steadily over the past eight years (2012–2020), from 2670 in the first year (2012) to 3162 the next year (2013) to 4014 in 2014, and the recent record of 8846 was reached two years ago (2020).
There is a direct correlation between the number of breweries in the United States and the popularity of beer, as beer sales statistics show. This means that the number of breweries in operation now is likely to be far more than 10,000 but we have no solid proof of this.
9. The ongoing market dominance of IPAs in 2022.
(Hop Culture)
As expected, the three types of IPAs (the regular IPA, the DIPA, and the so-called hazy IPA) continue to be the most popular beer styles in the United States.
A year-in-beer analysis found that “IPA – American” was the most popular last year’s type, followed by “IPA – New England”, breathing in its neck with more than 6 million worldwide check-ins, and last but not least, “the bronze medal” went to “IPA – Imperial/Double” with 4.1 million check-ins all over the world, as beer sales statistics by brand reveal.
10. Brewing began in the U.S. as early as 1632.
(New York Times)
The Dutch West India Company (DWIC) developed the very first industrial brewery in America in the first half of the seventeenth century on Brewers Street in Lower Manhattan, dating back to 1632.
To guarantee that colonial consumption would be controlled by beer instead of wine, colonial brewing practices and traditions from England and the Netherlands (as carried to New York) were brought over, according to the U.S. beer industry statistics.
When it came to beer, British-style ales prevailed until the middle of the nineteenth century. It was only until German immigrants introduced lager types with longer shelf lives that huge production and transportation became economical.
Craft Beer: Trends, Stats and Facts
Craft beer is popular among beer drinkers who relish the opportunity to try something new. Craft beer allows drinkers to explore a wide range of beer flavors and types.
Even young people love it, even though drinking at a young age is not recommended since a significant amount of alcohol has long-term effects on the brain. But who cares?- The younger the customer, the more willing they are to drink it outside, with friends, or at a bar or restaurant.
Keep reading to learn about the essential craft beer stats and interesting facts for 2022 and the next several years.
11. In 2021, the craft beer industry registered 400.000 jobs.
(Vinepair)
Despite the surrender of many beer producers as a result of the setback of the pandemic, the number of brewers in the US increased significantly in 2021. Currently, there are more than 9,000 active breweries in the United States, according to data from the Brewers Association.
There were 710 new breweries created throughout every U.S. state and the District of Columbia, not including the 176 that ended up their business. All in all, a total of 400,000 employment were registered by the craft beer industry in 2021, with more than a quarter of those cases directly related to breweries (140 000).
12. According to craft beer statistics, this industry is expected to change and grow high until 2027.
(The Drinks Business)
Following the Fortune Business predictions, the craft beer sector is expected to reach more than $190 billion by the beginning of 2028.
The number of microbreweries and pubs is expected to increase, as the socializing demands of the millennials show. Those are the “crucial market factors” for the sector’s growth, as the studies reveal.
13. Slow yet consistent growth is expected for lagers in 2022.
(Beverage Dynamics)
Craft lagers have been projected to take off for a long time. Notwithstanding its popularity, this style has always been overshadowed by IPAs, despite the fact that many consumers prefer it. Even more importantly, it is more profitable and easier to make IPAs than it is to make traditional lager beers, as craft beer statistics show.
Lagers, on the other hand, have become increasingly popular among today’s beer lovers. In addition, their popularity has been rapidly increasing over the last few years. So it’s safe to say they’ll still be relevant in 2022.
14. In a five-year period (2015-2020), U.S. beer crafting grew by almost double
(Brewers Association)
Craft beer reports say that brewing has been on the rise for the last five years, from 2015 to 2020. According to the data, the increase resulted in nearly doubling the starting point (in 2015, the crafting count was 4803; by 2020, the number was 8764).
As we dig deeper, we can see that brewpubs saw the most significant increase in sales during the considered period of all beer-serving businesses. As of 2015, the number stood at 1941; as of 2020, it had jumped to 3307.
FAQ
1. How big is the beer industry?
(Globe Newswire)
Experts predicted that the worldwide beer market’s growth would reach 4.22% in a seven-year period (2019–2026). Following the industry statistics, we can see that the market was worth $693.39 billion in 2018, and in the next eight-year period, it is about to rise by half its value ($962.39 billion until 2026).
2. Is the beer industry growing?
(Fortune Business Insights)
According to studies, the worldwide beer market will be worth $743.84 billion in 2020. Furthermore, experts expect that the market will grow at a CAGR of 3.68 percent over the next six years, making a massive leap from a starting point of $768.17 billion in 2021 to a fascinating peak of $989.48 billion in 2028.
3. How profitable is the beer industry?
(Statista)
The research shows that the beer industry’s income for the current year is $642,97 million (2022). The market is predicted to rise 6.81 percent annually during the next three years.
When we widen the margins on a global level, the world’s largest country – China – creates the most significant profit. Experts say that the country’s beer sector will generate an income of $130,400 million in 2022.
4. What is the number 1 selling beer in the USA?
(Best Life)
Budweiser, or “The King of Beers”, as considered by many, is undoubtedly the top-selling beer brand in the United States with the latest annual sales of $7.07 billion, despite only boosting revenue by 0.3 % compared to the previous year.
According to beer industry numbers, this homemade lager, owned by the well-known brewery A.B. InBev not only led the U.S. market but is also supplied to more than 80 countries worldwide. As a result, it is among the top-notch international brew brands available.
5. What demographic buys the most beer?
(Glacier Design Systems / Back Tail NYC)
According to an older survey, Millennial beer drinkers make up almost one-third (32.9%), Generation X fill nearly a quarter (23.9%), and Boomers make up the remaining part (34.6%).
Most craft beer drinkers in the U.S. are between the ages of 35 and 44, according to a 2020 study. Furthermore, 52% of craft beer lovers in that age group are consumers on a daily basis.
6. What percentage of the beer market is craft beer?
(Fortune Business Insights)
With $92.53 billion in sales in 2020, craft beer accounted for nearly 12.43 percent of the $743.84 billion global beer market. As of 2021, the worldwide craft beer market is estimated to reach $210.78 billion in revenue by 2028.
Final Words
This two-year COVID-19 crisis has had an enormous impact on the beer market. Significant downtime was required as a result of business closures and supply chain issues. Sales at brick-and-mortar stores fell as online sales grew.
Furthermore, despite the strong gain in off-premise sales, the industry as a whole was down by 3%, according to the beer industry statistics. The beer sector, on the other hand, will recover and continue to grow steadily in the near future.
By 2025, out-of-home beer sales will contribute to 51% of total spending and 35% of total volume consumed. That’s not the only reason to limit your beer intake. Obesity and other health issues can result if you drink too much every day.
Source:
- Allied Market Research
- Allied Market Research
- Back Tail NYC
- Best Life
- Beverage Dynamics
- Brand Finance
- Brewers Association
- Business Wire
- Fortune Business Insights
- Fortune Business Insights
- Glacier Design Systems
- Globe Newswire
- Hop Culture
- NBWA
- New York Times
- Statista
- Statista
- Statista
- The Drinks Business
- Vinepair
- World Population Review